Professional Journal

educating your client on hair damage

We all wish we could have the hair we had as kids. That insanely soft, smooth, strong hair that had tons of bounce and life to it.

Curls are tricky. Even with best practices, chemical services can turn healthy curls limp and lifeless.

The truth? Curls can be tough to manage. The slightest shift in weather or product use can send curls into a wild frenzy. The root of this often c...

We spent 10 years in a biotech lab scanning and testing all amino acid sequences across the entire keratin genome that makes up human hair searchi...

When introducing a new hair repair treatment into your stylist repertoire, it is imperative to know exactly how to use it in every instance.

We like to think of beauty and biology as synonymous. By understanding this relationship and harnessing the power of nature to inform the best way...