The K18 mask is engineered to do cleanup duty after bleach + color, chemical services, and heat—restoring strength + elasticity to damaged strands. Lightweight conditioning benefits give your clients smooth, soft, strong, and bouncy hair, even after all the damage done in the salon.

Damage is ongoing

Send the K18 retail sizes home with your client to keep hair health going, make services last longer, and strengthen their canvas so you can go further during the next appointment.

IN the shower

1. Shampoo, do not condition.

OUT of the shower

1. Towel dry thoroughly.
2. Begin with 1 pump of the K18 Mask and add more as needed depending on the length, thickness, and condition.
3. Work evenly into hair from ends to roots, one pump at a time.
4. Let sit for 4 minutes to activate.
5. Do NOT rinse out.
6. Style as usual.

• Do clarify before K18 if you’re a heavy product user (demineralize for hard water buildup)
• Do apply on clean, damp hair
• Do wait the full 4 minutes before combing or styling
• Do add whatever styling products you love after the 4 minutes

• Don’t use conditioner before applying K18 Mask (you can apply after the 4 min but most find they don’t need it)
• Don’t overdo it—less is more
• Don’t rinse it out

Water (Aqua) (Eau), Alcohol Denat., Propylene Glycol, Cetearyl Alcohol, Dicaprylyl Ether, Cetyl Esters, Behentrimonium Chloride, Polysorbate 20,sh-Oligopeptide-78 (K18PEPTIDE™), Hydrolyzed Wheat Protein, Hydrolyzed Wheat Starch, Isopropyl Alcohol, Tocopherol, Phenoxyethanol, Potassium Sorbate, Citric Acid, Fragrance (Parfum), Geraniol, Linalool, Hexyl Cinnamal, Benzyl Alcohol.