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AAPI Heritage Month Artist Spotlight

This #AAPIHeritageMonth we’re celebrating Asian-American stylists (including approximately 50 ethnic groups speaking over 100 languages) to honor t...
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Curly Convos 01: Rosi Mercedes

Celebrating curls and coils looks different on every client, so we’re tapping all kinds of curl experts to understand how they liberate curly + coi...
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We C You 13: Curl defining methods

PRO tips to defining curls + coils with expert, Alifia  
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We C You 12 - hair is the same on the molecular level

Why molecular repair works on 3C–4C hair with PRO expert, Alifia  
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We C You 11 - the protective style guide

Understanding + caring for protective styles with PRO expert, Alifia  
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We C You 10 – your curly-coily Qs answered

Troubleshooting routines with PRO expert, Alifia