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K18 FUNdamentals #20 – Our detox removes metals too, here’s why…

K18 FUNdamentals #20 – Our detox removes metals too, here’s why…

You know what's fun? When your product works. We'll be breaking down key info + recommendations to help you get the most out of K18. Read More

Still? Tap? Sparkling? You can pick what water you drink, but what about the water your hair is drinking? 

 

There are all kinds of metal + mineral ions found in water— and metals like copper can leave hair dull, damaged, and even green. Copper, not chlorine, is actually the culprit for green swimmer’s hair (you can read all about the science behind that here). 

 

So even though it’s kind of unusual for a detox shampoo to focus on things other than product buildup, we formulated ours to tackle this major metal in addition to product, dirt, and oils. Because things like copper and other trace metals are also forms of buildup, sitting on the hair and wreaking havoc. 

 

Which got us to thinking, instead of worrying about taking a dip in the pool, why not just create an optimized shampoo formula that tackled more kinds of buildup for cleaner hair? Kind of genius. 


time to detox

 

When you’re ready to reset your hair, our detox shampoo has copper and other trace metals handled. This color-safe lather cleanses effectively in hard water, tackling common metals like Copper, Nickel, Cadmium, Lead, Zinc, and Iron without being harsh on the hair and scalp. Just one wash removes 76% copper on hair*, preventing reactive damage for healthier hair, and more even, vibrant color. Since we’re overachievers, it also removes 99% product buildup and 95% sebum.

 

We also optimized the formula with a pH range of 3.8–4.2 to keep the hair and scalp environment in balance, and maintain hair color + moisture levels without leaving stuff behind. This intentional shampoo uses ingredients that understand the hair to clean with less—just 17 ingredients + our peptide for a superior clean without compromise.

 

So, while copper in your water can be a drag, the good news is, just one wash of our PEPTIDE PREP™ detox shampoo reduces that significantly along with other kinds of buildup, so you can keep on expressing yourself with a clean hair canvas. 

 

See ya soon for more FUNdamentals.



*results observed on bleached hair tress after 1 wash with detox shampoo


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Pro Distribution Partners

Hair professionals can shop wholesale at the following distributors. Professionals within the US will also be able to shop directly from K18hair.com starting early 2021! Check back again soon for updates as we continue to expand globally.



Questions? Email us at hello@k18hair.com

Paramount Beauty Supply
USA
Salon Services Pro
USA
Salon Service Group
USA
Salonwax Pro
USA
Premier Beauty Supply
USA
Launching Soon
Ozdare - Australia
AU
 
Launching Soon
American Crew Ltd. - New Zealand
NZ
 
Launching Soon
PlayGround - Hong Kong
HK
 
Launching Soon
Session Map - Sweden
SE
 
Launching Soon
Cyprus
CY
 
Launching Soon
Belgium
BE
 
Coming Early 2021
Canada
CA
 
Coming Early 2021
Czech Republic
CZ
 
Coming Early 2021
Finland
FI
 
Coming Early 2021
France
FR
 
Coming Early 2021
Germany
DE
 
Coming Early 2021
Ireland
IR
 
Coming Early 2021
Italy
IT
 
Coming Early 2021
Netherlands
NL
 
Coming Early 2021
Norway
NO
 
Coming Early 2021
Singapore
SG
 
Coming Early 2021
Taiwan
TW
 
Coming Early 2021
UK
UK
 
Coming Early 2021
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